Denver partners with cricketer Sourav Ganguly for upcoming TVC

Denver collaborated with cricketer Sourav Ganguly for its upcoming TVC-led campaign.

Denver aims to enhance its reach and awareness among its target audience.

Ganguly said, "I am honoured to endorse Denver, a brand that echoes the essence of success. Much like in cricket, where persistence and passion lead to victory, Denver has succeeded in the world of fragrances and grooming. I believe this endorsement will resonate with people who strive for excellence in all aspects of their lives."

Saurabh Gupta, MD and CEO, HSPL, said, “We are overjoyed to welcome Sourav Ganguly into the Denver family, Sourav Ganguly is more than just a cricket icon; he is globally acclaimed as a symbol of hard work, determination, and the pursuit of excellence. He is a self-made legend who has carved his own path. With his immense popularity, both on and off the field, and his unparalleled connection with cricket fans and youth, we believe that no one else could represent Denver's commitment to success as effectively as him. This partnership is an exciting chapter in Denver's journey as we continue to inspire and empower our consumers."

Aditya Yadav, Brand Manager, Denver, said, "We are extremely excited about this new endorsement, as a fan myself it was a real pleasure working with him, with his fandom and followership, we are looking forward to manifold Denver’s reach and TOMA. It is certainly going to be a victorious milestone for us."