India Today Group launches “Influencer Marketing Hub”

The India Today Group Friday announced the launch of its exclusive social media content creation service the ‘Influencer Marketing Hub’ to provide end-to-end influencer management with creative solutions.

This dynamic hub comprises a collaborated network of 3.5 lakh credible influencers spanning nano, micro, macro and mega-celebrities with clout and reach amongst millions of followers, the company said in a press statement.

India Today Group said that its Influencer Marketing Hub will offer users the unique strengths in co-creating comprehensive and compelling content and also guarantees maximum engagement to achieve a variety of marketing campaign goals.

With the Influencer Marketing Hub, brands can leverage the reach and popularity of selected influencers across an array of content domains from education, technology, fitness, lifestyle, celebrities, sports, gaming, and finance amongst others. Recently, popular Indian brands have successfully collaborated with the Influencer Marketing Hub.

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