Ashish Bhasin, Co-Founder and Advisor RD&X Network and former CEO APAC Dentsu, announced the launch of The Bhasin Consulting Group.
The Bhasin Consulting Group will provide business and leadership mentoring for founders, CEOs and company Boards to help turbocharge their business growth, both organically and through mergers and acquisitions.
“It will endeavour to create advertising and media entrepreneurs and businessmen and businesswomen of global standards, a much-needed skill in these times of rapid transformation,” read the company statement.
The Bhasin Consulting Group will only work with the senior-most leaders in select businesses with long-term growth potential. They will provide mentorship through a long-term relationship, which could include taking a significant minority stake in mentored businesses, in keeping with the ‘skin-in-the-game philosophy’ of Ashish Bhasin, Founder, The Bhasin Consulting Group.
In the initial phase, the consulting and mentorship will be targeted towards select growth-oriented young companies operating in the advertising, marketing services, digital and media space, across geographies.
Bhasin said, “There is a huge need for business and leadership mentoring for CEOs, CXOs and founders in young and growing companies with ambition. Often while these leaders have good domain expertise, many in the advertising, marketing services, digital and media industry lack top-class business, entrepreneurship and leadership experience which is essential to navigate, transform and grow in today’s fast-changing, complex business environment and for maximizing shareholder value. Building and integrating top-performing teams and getting them to work with a common goal and vision, to deliver profitability and business success in complex situations is what I have accomplished over the past 35 years. I have had the opportunity to successfully lead a team of 14,000 people across 18 countries, in diverse businesses and to drive organic growth as well as successfully complete 24 acquisitions across India and APAC. Many of my mentees today have founded or lead large organisations. The Bhasin Consulting Group will provide the benefit of that experience and introduce world-class best practices in this area, for the first time in India.”
Bhasin will continue his role as Co-Founder and Advisor RD&X Network.
The Bhasin Consulting Group will be announcing another mentee company shortly.