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Abby 2023: COG Culture wins Design Specialist Agency of the Year title

Hyphen Communications was the runner-up. Leo Burnett India fared at No. 4 but won maximum Gold medals in the Design category

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BestMediaInfo Bureau
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Abby 2023: COG Culture wins Design Specialist Agency of the Year title

COG Culture Thursday won Design Specialist Agency of the Year award on Day-2 of Abby 2023 at Goafest.

The agency topped the medal tally with 5 Silver, 8 Bronze and 3 Merit Awards. It topped the Design category with 68 points.

Hyphen Communications was the runner-up earning 32 points from 2 Silver, 4 Bronze and 2 Merit awards.

FCB Group India was the first runner-up with 26 points from 1 Gold, 2 Silver and 3 Merit Awards.

Leo Burnett India fared at No. 4 but won maximum Gold medals in the Design category. The agency won two Gold Design Abbys.

Design Abbys 2023 at a Glance:

Entries: 189

Last year 111 entries

Shortlists: 60 (32% of entries)

Metals: 32 (53% of shortlists)

Agency-wise tally:

Organization

Gold

Silver

Bronze

Merit

Total Metals

Total Points

COG Culture

-

5

8

3

16

68

Hyphen Communications

-

2

4

2

8

32

FCB Group India

1

2

-

3

6

26

Leo Burnett India

2

-

-

-

2

16

Havas Life Sorento

-

2

-

-

2

12

The Honest Illustrations

-

-

2

-

2

8

Sharpener

-

1

-

1

2

8

Tag India

-

-

1

1

2

6

Wunderman Thompson India

-

1

-

-

1

6

Open Strategy & Design

-

-

-

2

2

4

Scarecrow M&C Saatchi

-

-

-

2

2

4

Tree Design Pvt. Ltd.

-

-

-

2

2

4

Saurav Dasgupta

-

-

1

-

1

4

Mullenlowe Lintas Group

-

-

-

1

1

2

Grand Total

3

13

16

17

49

200

List of winners:

Sub Category

Title

Brand

Winner

Metal

08a: Design- Corporate / brand identity

The Code of CogCulture

Cog Culture

COG Culture

Bronze

08a: Design- Corporate / brand identity

Brand identity for an architecture studio

KUL Studio

The Honest Illustrations

Bronze

08a: Design- Corporate / brand identity

Brand Identity

The Class Of One

COG Culture

Bronze

08a: Design- Corporate / brand identity

Brand Identity

One Dash

COG Culture

Bronze

08a: Design- Corporate / brand identity

The A to Z of imagination

Foundree

Open Strategy & Design

Merit

08a: Design- Corporate / brand identity

Testament of a great bakery: The crummbs.

Love Crummbs

Hyphen Communications

Merit

08a: Design- Corporate / brand identity

Mahalaya

Reliance Jewels

Scarecrow M&C Saatchi

Merit

08b: Design- Stationery

Brochure

Arigold

COG Culture

Silver

08b: Design- Stationery

Stationery

The Class Of One

COG Culture

Silver

08b: Design- Stationery

The Code of CogCulture

Cog Culture

COG Culture

Bronze

08c: Design- Brochures, Catalogues and Annual Reports

The Lovefools menu - An Ode to Bandra.

The Lovefools

Hyphen Communications

Silver

08c: Design- Brochures, Catalogues and Annual Reports

Direct Mail

Arigold

COG Culture

Silver

08d: Design- Use of Design in Direct Mail

The Pink Ribbon Collection

American Oncology Institute

Havas Life Sorento

Silver

08d: Design- Use of Design in Direct Mail

The Lovefools Invite - An Ode to Bandra

The Lovefools

Hyphen Communications

Bronze

08d: Design- Use of Design in Direct Mail

Handwashing Kebabs

Lifebuoy

Mullenlowe Lintas Group

Merit

08d: Design- Use of Design in Direct Mail

The Safety Wrap

Mumbai Traffic Police

FCB Group India

Merit

08e: Design- Use of Design in Posters

SHUBH DAHAN

Gomantak Private Limited, Mudra Pratishthan

FCB Group India

Silver

08e: Design- Use of Design in Posters

The Lovefools POSTERS- An Ode to Bandra

The Lovefools

Hyphen Communications

Bronze

08f: Design- Publications, books, diaries, newspapers, magazines

The Code of CogCulture

Cog Culture

COG Culture

Bronze

08f: Design- Publications, books, diaries, newspapers, magazines

TATA TEA GOLD TEA TABLE BOOK

Tata Tea Gold

Tree Design Pvt. Ltd.

Merit

08g: Design- Calendars

Deck of Wonders 2023

Tag

Tag India

Merit

08i: Design- Packaging

Bleu Vegan Condoms

Bleu Condoms

Sharpener

Silver

08i: Design- Packaging

75 years of India’s Independence

Tata Tea Premium

Tree Design Pvt. Ltd.

Merit

08l: Design- New Design for B2B products and services

The Code of CogCulture

Cog Culture

COG Culture

Silver

08l: Design- New Design for B2B products and services

Mix

Arigold

COG Culture

Bronze

08l: Design- New Design for B2B products and services

Brand Identity

One Dash

COG Culture

Merit

08m: Design- Environment design

The Missing Chapter

P&G Whisper

Leo Burnett India

Gold

08n: Design- Best Integrated Design Campaign

The Missing Chapter

P&G Whisper

Leo Burnett India

Gold

08n: Design- Best Integrated Design Campaign

TCO1

The Class Of One

COG Culture

Bronze

08n: Design- Best Integrated Design Campaign

The Lovefools - An ode to Bandra

The Lovefools

Hyphen Communications

Bronze

08n: Design- Best Integrated Design Campaign

Leaflet

Medharbour

COG Culture

Bronze

08n: Design- Best Integrated Design Campaign

The A to Z of imagination

Foundree

Open Strategy & Design

Merit

08n: Design- Best Integrated Design Campaign

Testament of a great bakery: The crummbs.

#N/A

Hyphen Communications

Merit

08o: Design- Craft in Design - Use of Copywriting

The Lovefools menu- A written ode to Bandra

The Lovefools

Hyphen Communications

Silver

08o: Design- Craft in Design - Use of Copywriting

Stationery

Arigold

COG Culture

Silver

08p: Design- Craft in Design - Use of Typography

Typography as Design in Identity

KUL Studio

The Honest Illustrations

Bronze

08p: Design- Craft in Design - Use of Typography

The Lovefools menu design - An Ode to Bandra

The Lovefools

Hyphen Communications

Bronze

08p: Design- Craft in Design - Use of Typography

Mahalaya

Reliance Jewels

Scarecrow M&C Saatchi

Merit

08q: Design- Craft in Design - Use of Illustration

SHUBH DAHAN

Gomantak Private Limited, Mudra Pratishthan

FCB Group India

Gold

08q: Design- Craft in Design - Use of Illustration

The Moving Canvas

Exide

Wunderman Thompson India

Silver

08q: Design- Craft in Design - Use of Illustration

CITY UNKNOWN

Siddhco.

Saurav Dasgupta

Bronze

08q: Design- Craft in Design - Use of Illustration

Deck of Wonders 2023

Tag

Tag India

Bronze

08q: Design- Craft in Design - Use of Illustration

Leaflet

Medharbour

COG Culture

Merit

08q: Design- Craft in Design - Use of Illustration

Khadak Restaurant in UK

Khadak

Sharpener

Merit

08q: Design- Craft in Design - Use of Illustration

The Code of CogCulture

Cog Culture

COG Culture

Merit

08s: Design- Craft in Design - Use of Mixed Media

Unbox Me

Unaids

FCB Group India

Merit

08t: Design- Craft in Design - Use of Product Design-innovative use of design in a product

SHUBH DAHAN

Gomantak Private Limited, Mudra Pratishthan

FCB Group India

Silver

08t: Design- Craft in Design - Use of Product Design-innovative use of design in a product

The Pink Ribbon Collection

American Oncology Institute

Havas Life Sorento

Silver

08t: Design- Craft in Design - Use of Product Design-innovative use of design in a product

Unbox Me

Unaids

FCB Group India

Merit

Info@BestMediaInfo.com

Leo Burnett India Social Panga Abby 2023 Goafest 2023 COG Culture Design Specialist Agency of the Year
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