Wings, the consumer retailer electronic direct-to-consumer brands, has launched its latest campaign ‘Got Game?’ with Shubman Gill, the Indian cricketer and the company’s new brand ambassador.
The campaign is focused on celebrating the achievements, spirit and fashion consciousness of its customers.
All the products under the brand’s umbrella demonstrate a combo of style and swag.
The collaboration illustrates Wings’ commitment to creating trendy audio devices and wearables. This synergy also marks the expansion of the brand in offline channels.
Vijay Venkateswaran, Co-Founder, Wings, said, “Our products are designed for customers who have an immaculate sense of style and the substance to back it up. Considering this, who can be a better choice for our brand than Shubman Gill? He is known for his performance and achievements on the cricket field and how he carries himself off the field makes him an inspiration to the youth. With Shubman representing us, we are positive that we will emerge as trailblazers in the Audio segment.”
“I’m excited to be the face of Wings and I love what they’re doing as a new-age brand. They’ve been making waves in the audio category and I hope the campaign encourages people to adopt Wings’ wide array of products,” said Gill.
Wings x Gill brand film is now live and will be available to view on the cricketer’s Instagram, Facebook and Twitter handles as well as Wings’ social media handles.