Clear Premium Water appoints Hrithik Roshan as brand ambassador

Clear, the packaged drinking water company has roped in Hrithik Roshan as its brand ambassador. Through this partnership, the brand aims at expanding its reach and building awareness.

By joining hands with Hrithik Roshan, the brand aims to draw parallels between the superstar's versatility and commitment to excellence with that of its products, said the company.

“Our collaboration with him is an exciting step forward in our mission to make Clear #DeshKiClearChoice,” it said.

"Clear is already a well-established national brand, but I am confident that the association with Hrithik Roshan will boost our aspirations to emerge as a pre-eminent brand," said Nayan Shah, Founder and CEO of the company.

Roshan said, "I am excited to join Clear, one of the country's most preferred and premium water brands, in its journey to encourage people to drink safe and mineral-rich water. Together, we will promote a healthy lifestyle with CLEAR's premium products while working towards greater concerns like sustainability and environmental conservation."

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