Big FM is all set to present the eighth edition of its singing talent show – Big Golden Voice.
The on-air singing talent hunt has emerged as a platform for participants to showcase their singing prowess.
The radio network has roped in singer Javed Ali, who will be donning the hat of mentor and judge. The core theme for the new season centres on ‘Iss Baar Mobile Banega Mic’ unveiling innovative formats to participate and provide a platform to talents across the nation.
Big Golden Voice Season 8 invites participation through auditions taking place across 50+ cities. Keeping with the theme, this year, the mobile phone will play an important role in the audition process.
Through the comfort of their homes, participants can submit their auditions through one of the four methods – they can either do it via social media platforms Instagram/Facebook or through WhatsApp.
They can also go the telephonic route with IVRS or visit the dedicated micro-site.
The Top 50 singers shortlisted from across the nation will battle their way to the Top 10, who will be brought to Mumbai to be mentored by Ali and then fight it out to reach the Top 3 – with the best being crowned the winner of Big Golden Voice Season 8.
The winner of the season will be announced at an on-ground event with Ali. The winner will also get a chance to be featured in a music video with the talented singer.
Sunil Kumaran, COO, Big FM, said, “We have celebrated 7 glorious seasons of our marquee property, Big Golden Voice. Now stepping into its 8th season, the quality of engagement that this talent hunt has garnered over the years speaks volumes of its popularity among our audience. With the latest season we have broadened our horizons to offer a golden opportunity to a larger demographic through a multi-media and multi-platform approach. With Javed Ali as the judge and mentor this season, we look forward to recording another successful run and witnessing the power of voice.”
Ali added, “Big FM has given a platform to many amazing talents to the country through their marquee music show Big Golden Voice and it is an absolute pleasure for me to be a part of a show that showcases country’s finest voices. It is interesting how the radio network has opened doors for many through their theme this year, inviting nominations from the remotest regions of the country. I look forward to mentoring, judging and encouraging these talents and presenting them to our country.”