After being associated with HT Media in the role of VP Marketing for a period of more than three years, Aparna Bhawal has now moved on to join Yum! Brands as Chief Marketing Officer for KFC India and Partner Countries (Nepal, Bangladesh, Sri Lanka and Maldives) effective this month.
She will report into Moksh Chopra, General Manager for KFC India and Partner Countries.
Prior to joining KFC India, she was the Vice-President for Marketing at Hindustan Times Media. In her role, Aparna repositioned the news brand by orchestrating the Hindustan Times Product, Content and Design Refresh for millennial audiences.
Through her career, Bhawal has worked with diverse industries across all disciplines of marketing, and her experience includes stints at brands such as Coca-Cola, GlaxoSmithKline, P&G and GE Financial Services.
Chopra said, “At KFC India, we are committed to delivering long-term, sustainable growth and one of the key pillars to achieve this is our people. We are excited to welcome Aparna to the KFC Team. Her multifaceted experience and proven track record make her a great addition to the brand. I am confident that her excellence across different marketing functions will be instrumental in inspiring creativity and driving growth for KFC India.”
Bhawal said, “I am thrilled to join KFC India. As one of the most recognizable brands in the world, KFC’s legacy, distinctiveness, taste and innovative approach to marketing are legendary. I look forward to working with the team to continue unlocking the brand’s potential in India and partner countries.”