CollegeDekho, the higher education services ecosystem, has appointed Abhinav Upadhyay as its Chief Marketing Officer.
Upadhyay will drive all aspects of Brand and Product Marketing besides building the next chapter of growth for the company through innovations and transformative efforts across its entire spectrum of products and services.
An alumnus of the Mudra Institute of Communications (MICA), Upadhyay has led businesses and brands across categories for nearly two decades. He has launched and scaled multiple products and offerings while bringing transformational leadership across Brands, Products, Services and cultures across a wide range of industries.
He was also selected by Niti Ayog as a Mentor of Change for Atal Innovation Mission for mentoring students across India.
Ruchir Arora, Co-Founder and CEO of CollegeDekho, said, “We are delighted to welcome Abhinav to CollegeDekho. He comes with a diverse experience in leading marketing and innovation across a range of various industries and had his own entrepreneurial stint as a start-up leader. We are confident that his expertise in marketing and growth and vast knowledge of the Indian consumer will help us take CollegeDekho to newer heights. His profound ability for product innovation and brand building will be crucial in CollegeDekho making a quantum leap in the future.”
Upadhyay said, “The opportunity to build a powerful brand and business in the education sector in India is truly amazing. I am delighted to partner with Ruchir, Saurabh and Rohit along with the entire CollegeDekho team in their mission of building the CollegeDekho as the largest, most loved and respected student guidance ecosystem from India. To enable more and more Indian students to fulfil their dreams truly excites me and I’m extremely thrilled about driving transformative growth for CollegeDekho as well as for myself.”