WION's 'Today Tonight' show rebrands to 'The Pulse'

The Indian international news channel – WION has rebranded its flagship news show ‘Today Tonight’ as ‘The Pulse’.

The show aims to report the on-ground reality for a globalised united world, offering unfiltered news of incidents of the hour, by the hour.

The Pulse is a critical part of WION’s primetime band which has the likes of ‘WION Fine print’ as well as ‘Gravitas’.

Formerly known as ‘Today Tonight’ - the revamped show ‘The Pulse’, catches the pulse of the world at 10 pm every day.

The brand revealed the fresh look of its new brand logo via social media platforms. With this revamp, WION is poised to present a global overview of current affairs, politics, and ground reality of the world, through a strategised approach that includes gripping visuals, timely reporting, fast-paced news and strong content backed by research and investigation

Madhu Soman, Chief Business Officer, WION, said, “WION acknowledges the fact that netizens/viewers are tired of biased reportage. The new avatar of WION’s ‘The Pulse’ is a clutter-breaking show without any noise and highlights stories beyond the buzz. Renaming the show marks the beginning of unmasking the reality through content that is relevant, global, relevant, and impactful for viewers across different geographies.”

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