Mathrubhumi Daily wished the people of Kerala on the occasion of Children’s Day through a uniquely crafted front page.
‘Are you ready to write the newspaper of the future?’, this question was the spark that ignited the Children’s Day activity for 2022.
The future was set in stone, when they chose the year 2047. It was a good time away, enough for children today to be in the 30-50 age group. It would also be India’s 100th year of Independence and Mathrubhumi’s 125th year of existence.
Within a few days of getting in touch with schools, they received multiple entries. The editorial team shortlisted the articles that would fill up the front page - 14 different front pages for each of Kerals's districts.
The children were then brought in to sit with the editorial team of Mathrubhumi, fine tune their articles and help design the front page. The remaining articles were uploaded to the Mathrubhumi website for everyone to read.
On November 14, Kerala residents awoke to a front page that was very different; one that spread joy, looked ahead to the future and gave everyone a glimpse of what the year 2047 could look like.