ET Medialabs, the growth advertising and analytics company, has announced the appointment of Vibha Singh to lead international expansion in the APAC region.
She has been appointed as Director, APAC and will be responsible for chalking the success path for ET Medialabs in the APAC region. This announcement comes right after the company set up its office in Singapore.
The appointment reinforces ET Medialabs’ vision to strengthen its offering in the APAC market further and to expand in multiple markets across the world.
In this role, Singh will report to Raghav Kansal, Founder and CEO, ET Medialabs, and would be instrumental in driving the company's growth.
Singh has over 15+ years of corporate and entrepreneurial experience of setting up new profitable business units and vast knowledge of building profitable brands in the digital space. Over the last 2 years with ET Medialabs, she has worked with unicorns, established brands and hyper-growth start-ups to accelerate their digital growth journey across sectors.
An alumna of IIT and MICA, she has successfully launched the dedicated App and Creative Vertical at ET Medialabs.
ET Medialabs has been receiving an overwhelming response from the South-East Asian market and has been successful in closing 3 APAC based businesses so far, with many more in the pipeline.
Singh said, "Taking an Indian homegrown brand internationally was always my dream. I am grateful and looking forward to this new and challenging opportunity to establish ET Medialabs in the international market. She further added “We see a lot of demand internationally looking towards India and full stack digital growth agencies such as ET Medialabs based out of India. With over a decade of experience and the best talent in the industry, we are very confident to mark our name in APAC and the international market."
Kansal, CEO of ET Medialabs, added, “It is a moment of pride and through this entry, we intend to strengthen customer success and delivery in the Asian region. ET Medialabs has ambitious plans for Singapore and the APAC region, and our team is confident that we can add more momentum to brands and companies looking towards building traction through the medium of performance and growth marketing.”