Home décor, design solutions and interior design company, Bonito Designs has brought Rishi Sharma onboard as its Chief Marketing Officer.
Sharma will work closely with Amit Parsuramka, Chief Executive Officer, Bonito Designs.
With his deep knowledge and specialisation in brand management, marketing communications, performance marketing, product management, and market research, Sharma will primarily focus on facilitating growth and increasing revenue by developing and executing comprehensive marketing strategies that will promote brand recognition.
Sharma joins the company after a stint with Zolostays Property Solutions where he was the Chief Marketing Officer, based out of Bengaluru. His primary responsibility included working very closely with the founders on strategy and growth plans with a special focus on Brand Management, Revenue Growth, Community Engagement, Brand Experience, and Alliance Partnerships.
His total work experience spans over two decades and includes stints with organisations like Grasim Industries (Aditya Birla Group), Samsung India Electronics, McCann Erikson and Havas Worldwide.
Sharma said, “I am thrilled to be a member of Bonito's dynamic leadership team and the company's amazing future. The opportunity is a perfect blend of emotional intelligence and data intelligence making the role very exciting. My focus will be towards making Bonito a loved brand by investing heavily in digital infrastructure, consumer insights, and customer experience.”
Parsuramka said, “We are very happy to have Rishi on board with us. He brings with him a lot of experience in a vast range of sectors, which will play an instrumental role in bringing to life his vision that he has for Bonito Designs. We are all working towards building Bonito Designs into the number one brand in the organised retail segment in Bengaluru and Mumbai by March 2024 and we are looking forward in making Rishi an integral part of that journey.”
This year, Bonito Designs brought on board, iconic interior designer Gauri Khan and couturier Manish Malhotra to curate homes for its customers in Mumbai and Bengaluru.