Maagh Advertising to come up with an IPO

Maagh Advertising and Marketing Services is in expansion mode and for this purpose, it is coming up with an Initial Public Offer (IPO) of 15,20,000 equity shares at the price of Rs 60 per equity share.

The IPO will open on September 26 and close on September 29.

The advertising industry is an important part of the media and entertainment world and if we go by certain reports, this industry is going to grow by leaps and bounds in the next couple of years. Its rapid growth can be credited to the increase of advertising mediums with the advent of social media networks and increased use of online services among Indian public.

Maagh Advertising and Marketing Services’s primary business is to offer creative and media services, it creates and executes advertising campaigns across various media platforms which help its clients in growing their business and getting established as a brand.

The biggest strength of Maagh Advertising and Marketing Services Limited is that it buys and uses the media channels as per the requirements of the client so that the marketing objective of its client gets fulfilled and that too at affordable prices so that the client gets value for each penny spent on the campaign.

Maagh Advertising and Marketing Services creates campaigns as per the target segment of its client and uses that media channel which gives the best reach in the target segment.

The dynamics of the advertising industry have changed to a great extent in the last few years as online advertising has become quite popular among the brands but this doesn’t mean that outdoor advertising/print or radio advertising has lost its sheen completely.

It also offers services such as creative web designing, SEO services and campaigns which come under social media advertising. It has gained a lot of importance in last few years as almost every person with a smartphone is present on social media platforms, which in turn gives a great reach to advertisements.

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