Jagran New Media launches Gujarati Jagran portal for regional language audience

Jagran New Media has launched its new platform Gujarati Jagran to target the regional language readers.

This new website will focus on news related to Gujarat. GujaratiJagran.com has been launched right ahead of the upcoming Assembly elections in the state.

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With the launch of this new platform, Jagran news will now be available in four different languages. Jagran is already available in Hindi, English and Punjabi languages.

Jagran’s new initiative seeks to ensure their access to factual and investigative reports from Jagran's vast news network, Jagran Prime and fact-checked stories from Vishvas News for their Gujrati readers.

As per Jagran, the website will cover topics ranging from local news to politics, stock markets, sports, business, astrology, lifestyle and health news coming in from various parts of Gujarat.

The announcement of the launch was made on LinkedIn, the post read, “Big Announcement! Jagran New Media team is happy to announce the launch of “Gujarati Jagran” today. Catch the action live on YouTube where the honourable chief minister of Gujarat Bhupendrabhai Patel will do the inauguration.”

https://www.linkedin.com/posts/jagrannewmedia_jagran-new-media-now-in-gujarat-activity-6973872360386904064-DlqU?utm_source=share&utm_medium=member_desktop

Bharat Gupta, CEO, Jagran, New Media, said, “It is vital to recognise the potential of regional languages, as we are proud to have accomplished this feat in the Hindi heartland. Our goal is to provide our users with trusted local, reliable, and factual information that is instantly available online. As a content-first platform we believe in providing engaging, credible and factual content, which is the biggest challenge of the online news ecosystem. Languages are an important part of our culture, and as a leading news and publishing platform, we are excited to launch Jagran.com in Gujarati, which will improve and enrich our audience. As we proceed, language expansion will play a vital role in our Audience Growth Strategy and take us closer to our mission of Inclusive & Progressive India. 

Rajesh Upadhyay, Editor in Chief, Jagran.com said, “We take this opportunity to serve the Gujarati-speaking audience base, nationally and internationally. It will be our goal to showcase the grandeur and the essence of the state through carefully crafted news and informational pieces that are accessible to audiences all over the world. There are many parts of our country where relevant, credible and trusted knowledge and information are missing owing to the scarcity of language content. Through this platform, we will showcase content which is specially created for Gujarati-speaking readers. With the launch of Gujarati Jagran, we bring to the Gujarati speaking audiences our unique brand of solution journalism which differentiates Jagran from the crowd.’’ 

Gujrat Chief Minister launched the platform in the presence of other dignitaries including state Health Minister Hrishikesh Patel, Social Justice Minister Pradeep Parmar and Labour Minister Brijesh Merja.

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