Pradeep Dwivedi, Group CEO of Eros Media World Plc has been re-elected as the VP and Area Director for the International Advertising Association (IAA) APAC region for 2022-24 and will continue to be a member of the Global Board Of Directors.
This was announced in communication by Heather Leembruggen, Chairman of the Elections Committee of the IAA World Board. Dwivedi is a senior media industry professional and is currently Vice-President and Director of the IAA India chapter.
An industry leader with an experience of nearly three decades in Advertising, Media, Telecom and Technology, Banking and Financial Services and Automotive sector Businesses, he currently also serves as a Managing Committee member of The Ad Club of India (TAC), Co-Chairperson for Effie Awards India organised by TAC, Member of the CII National Committee on Media and Entertainment, Member of the Media and Entertainment Committee of Bombay Chamber of Commerce and Industry, and additionally as an Honorary member of the IBG Chamber of Commerce.
He said, "I am truly humbled and honoured at the faith reposed in me by APAC chapters and Global Board. I must thank Ramesh Narayan for setting the stage as my esteemed predecessor in leading IAA APAC wonderfully during the previous tenor and Srinivasan K Swamy, former Chairman and World President, IAA Global for inspiring me to take on this mandate again. The APAC region has amazing potential and I look forward to working with all the Chapter Presidents including Australia, Bangladesh, China, India, Iran, S. Korea, Malaysia, Nepal, Pakistan, Sri Lanka, Taipei and new emerging chapters to take the ideals of the IAA forward and collectively ensure that IAA remains the leading compass of marketing communications globally in a post-pandemic world, even as we thrive on the amazing confluence of creativity and technology in our industry with social impact as a key tenet "
Former IAA Chairman and World President Srinivasan Swamy said, "I am delighted to congratulate Pradeep Dwivedi on being re-elected as our Area Director and Vice-President for the Asia Pacific for the next two years. He has been an integral part of the IAA India chapter for over a decade and has been leading many initiatives while building a worldwide network with his commitment to IAA. I wish him all the very best in continuing this leadership mandate at IAA Global”
IAA APAC region’s former Vice-President and Area Director, Ramesh Narayan said “I have always believed in advertising as a force for social good, and our actions in IAA India and at IAA APAC Region have been a testimony to that ideal. I am happy that Pradeep will move the agenda forward with sustained zeal and continue our sincere endeavour as a leading industry association”.