Pepperfry appoints Nishant Kumar as Vice-President and National Head of Studios

E-commerce furniture and home goods company Pepperfry has announced the appointment of Nishant Kumar as the Vice-President and National Head of Studios.

Kumar will be spearheading the expansion of Pepperfry’s studio footprint across the country. His appointment is effective immediately and he will be based at the Mumbai office.

Omnichannel is a very big strategy for the brand and Pepperfry Studios are a key consumer touchpoint.

Kumar comes to Pepperfry with 21 years of experience working in sales, business strategies, financial planning, operations, and zonal planning. In his previous stint with Vodafone-Idea, Nishant was managing an eco-system of 2,700 retail stores.

At Pepperfry all studio regional managers will now report into Kumar. He is a postgraduate in Marketing from Welingkar Institute of Management and holds a bachelor’s degree in hospitality management from IHMCTAN, Kolkata.

Ashish Shah, Co-Founder and COO of Pepperfry, said, “Nishant joins the team with a vast experience in managing large footprint of retail stores and has an impressive track record of leading businesses during a hyper-expansion phase. With his expertise, we aim to strengthen our omnichannel capabilities for our customers and provide them with a visual, highly engaging, and interactive shopping experience. It gives me great delight to welcome him, and l am looking forward to work with him in transforming the furniture retail landscape in India.”

Kumar said, “I am delighted to join Pepperfry and super enthusiastic to be a part of the company’s mission – To spark a feeling called home across the world. I look forward to making significant contributions in charting a high growth path for the stellar Studio business at Pepperfry.”

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