The digital unit of Madison World, Madison Digital has announced the return of Shobhit Gaur as Vice-President. He will report to Vishal Chinchankar, CEO, Madison Digital and Madison Media Alpha.
Gaur has more than 14 years of experience in various facets of the digital world including ROI, business development, data science, integrated, online, mobile and performance marketing, social media, brand planning, digital strategy and analytics.
He joins the agency after a brief stint with PHD. In addition to PHD, he has also worked at MEC, Interactive Avenues, Starcom - Mediavest Group and Omnicom.
He holds a Bachelor's degree in Commerce from the Delhi University, a Master's degree in Business Administration from Sydenham Institute of Management, Mumbai and an IT diploma from National Institute of Information Technology (NIIT).
Chinchankar said, "We're glad to have Shobhit back on board. Having worked with various categories, he brings a wealth of experience to Madison. I am confident that we will be able to take our work to the next level with new business and continue to delight existing clients."
Gaur said, “I am excited to be returning to Madison Digital and look forward to contributing to the organisation in my new role and responsibilities. Madison Digital offers me exciting challenges and opportunities as I look forward to unlocking our clients' growth with data, technology, and talent."