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Madison World’s digital specialist arm, Madison Digital has won the social media mandate for Glide Invest.
The account was won after a multi-agency pitch involving several rounds of presentations.
Glide Invest is an online financial planning platform which primarily focuses on mutual fund investments along with risk management services. The Motilal Oswal Group backed fin-tech start-up helps its investors create diverse financial portfolios via their app.
Pratik Oswal, Founder and CEO, Glide Invest, said, “We are impressed by Madison's depth and expertise in the space and are excited to partner with them.”
Kosal Malladi, Vice-President, Madison Digital, said, “We are delighted to partner with Glide Invest and be a part of their digital growth journey. We are looking forward to doing some ground-breaking work together.”