AcneStar's #SearchNahiResearchKiSuno campaign urges customers to adopt healthy skincare practice

AcneStar Facewash from Mankind Pharma has come up with a new multi-lingual ad campaign #SearchNahiResearchKiSuno.

The campaign in Hindi, Bangla, Kannada, and Marathi, aims to reach out to the customers. It focuses on the most common skin problem that every individual faces, that is acne.

This latest campaign from AcneStar face wash stresses on the real struggle of an individual while searching for different solutions for their acne problems. It highlights AcneStar face wash as an anti-inflammatory and antibacterial face wash providing an effective solution to acne problems. 

To further amplify the brand messaging and outreach, the brand has roped in influencers from different regions. The brand has roped in influencers from Hindi-speaking markets along with Bangla, Kannada, and Marathi-speaking markets.

The ad campaign has been launched on Facebook, Instagram, and YouTube channels of AcneStar.

Joy Chatterjee, Associate Vice-President, Sales and Marketing, Mankind Pharma, said, “Considering that acnes are the most common problem, there are many homemade remedies and different people constantly suggest different products and ingredients to apply on the face. This desperation to try new remedies and antics every time is rather more damaging to the skin than curing it. Hence, our campaign #SearchNahiResearchKiSuno requests people to opt for AcneStar Face Wash, which is one such product curated after thorough research and understanding the types and requirements of the skin.”     

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