Krishnakumar Kunnath, popularly known as KK in the music industry, passed away at the age of 53 owing to a heart attack after performing at a concert in Kolkata.
Before getting a break in the Indian film industry, KK sang more than 3,500 ad jingles for popular brands in more than 11 languages, including Hindi, English, Tamil, Telugu, Kannada, Marathi, Bengali, and Gujarati amongst others in the late 90s.
Here are some of the famous ad jingles he sang:
Pepsi’s ‘Dil Maange More’:
Nerolac’s ‘Jab Ghar ki Raunak’:
Hero Honda’s Dhak Dhak:
Colgate Gel ad jingle:
Double Mint’s ‘Ek Ajnabi Haseena Se’”
The news of his untimely demise on the night of May 31, came as a shocker for the music industry as well as for his fans.
As per reports, right after he finished his concert at the Gurudas College event in Kolkata. The singer was rushed to the hospital from the hotel and was declared dead by the doctors.
Here’s the post from his official page a few hours before his death:
Nah man, wtf! Not KK. pic.twitter.com/wIUb7I3b10
— Viraj Savalia (@SavaliaViraj) May 31, 2022
Prime Minister Narendra Modi also paid his tribute to the singer through a tweet:
Saddened by the untimely demise of noted singer Krishnakumar Kunnath popularly known as KK. His songs reflected a wide range of emotions as struck a chord with people of all age groups. We will always remember him through his songs. Condolences to his family and fans. Om Shanti.
— Narendra Modi (@narendramodi) May 31, 2022
People from the film fraternity as well as the music industry took to social media platforms to express their grief and convey their condolences.
I can't process this…
Utter Shock & Disbelief…
My Heart Is Crying…#RIPKK pic.twitter.com/RbXjZNo2hu— Adnan Sami (@AdnanSamiLive) May 31, 2022
My brother KK ??? I'm speechless & broken with you leaving us so suddenly…you sang your heart out brother ?? ..: till the very last day ? @K_K_Pal #KKSinger #RipKK pic.twitter.com/lCaMj5TvM7
— salim merchant (@salim_merchant) May 31, 2022
The soulful voice that made us fall in love is no more!#RIPKK pic.twitter.com/L3VFWuhoF8
— Salman Khan Films (@SKFilmsOfficial) May 31, 2022
Shattered beyond words! Gone too soon brother! ??
There never was anyone like you and there never will be! ?#RIPKK #KK pic.twitter.com/L0Dl0Wd1XF— Anu Malik (@The_AnuMalik) May 31, 2022
Extremely sad and shocked to know of the sad demise of KK. What a loss! Om Shanti ??
— Akshay Kumar (@akshaykumar) May 31, 2022
Initial hits such as 'Pyaar Ke Pal' and 'Yaaron' made KK popular among the youths of the country. As a playback singer, he has recorded Bollywood numbers such as 'Ankhon Mein Teri' (Om Shanti Om), 'Zara Sa' (Jannat), 'Khuda Jaane' (Bachna Ae Hasino) and 'Tadap Tadap' (Hum Dil De Chuke Sanam).