SoCheers, the independent digital-first advertising and marketing agency, is celebrating 9 years of creating digital storytelling pieces and to mark the occasion it has announced its foray into the Bengaluru market.
This step not only expands the Mumbai-based agency's wings but also enables it to diversify its offerings and leverage the immense potential of the southern market.
The Bengaluru office will primarily focus on adding creativity to the vibrant start-up ecosystem in the city. The team is actively looking to fill close to 20 positions across verticals, like client servicing, content creation, business development, account planning and brand strategy, media planning and buying, data intelligence and analytics, among others, as per the agency.
The agency is planning to add renowned brands from the city to its roster in the coming months.
Mehul Gupta, Co-Founder and CEO, SoCheers, said, “Our 9 years have been full of innovation, challenges and upliftment, but entering our 10th year is a milestone like no other! With our already established verticals and the endeavour into the city of Bangalore, we aim to further propel our ability to create a comprehensive narrative that resonates with the people and their emotions.”
The agency has already started the year with exhilarating wins at various prestigious international stages including the Webby Awards 2022, Spikes Asia 2022 and Campaign Asia Agency of the Year 2021, along with the most recent shortlist at The One Show Awards 2022.
SoCheers has also stepped into the Metaverse for its clientele with innovative campaigns, staying at par with the industry advancements.
Siddharth Devnani, Co-Founder and Director, SoCheers, said, “It is a part of our inherent philosophy to celebrate what we have achieved, but not get complacent with it. By continuously adapting to the up-and-coming technological advancements, being cognisant of the nation’s pulse and predicting the trajectory of the digital industry, we keep pace with the mission we have established.”
Marking the date of the agency entering the 10th year of operations, its internal Cheer Squad, known for setting the vibrant culture, celebrated the anniversary with a 9 day-long CheerFest’22. The summer-themed fest had everything from pancake and pepsicola days, to dress-up days, to a game evening, to an art workshop, to a day of giving back to the community.
It also brought back Cheerland, SoCheers’ patented initiative celebrating the company culture through music, dance and comedy.