G.O.A.T. Brand Labs onboards Ogilvy's Shouvik Roy as Chief of Brand Marketing

Shouvik Roy, President and Head of Office, Ogilvy, has joined G.O.A.T.  Brand Labs as Chief of Brand Marketing.

In the new role, Roy will be helping Indian entrepreneurs build their dreams into D2C space.

G.O.A.T. Brand Labs, which invests and acquires digitally-native D2C brands in the lifestyle space, has recently added more than a dozen brands in its portfolio.

Roy joined Ogilvy in 2019 and prior to that, he was associated with Brand Planet/Elephant Delhi/YAAP as Co-founder, Director, Senior Partner, where he was looking after Brand Advisory, Design, Brand Communication, Corporate Branding, Sonic Branding, Digital marketing, Innovation Consulting.

In the past, he has also worked with Alchemist Brand Consulting, GE Capital – SBI JV, Mudra Communications and HCL Hewlett Packard.

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