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MediBuddy ropes in Amitabh Bachchan as its brand ambassador

The digital healthcare platform signs brand ambassador with plans to expand its reach

Satish Kannan, Co-founder & CEO, MediBuddy (Left) with actor Amitabh Bachchan (right)

Digital healthcare platform MediBuddy has announced that it has brought on board actor Amitabh Bachchan as its official brand ambassador.

With the signing of the veteran actor, MediBuddy further aims to amplify its reach in every nook and corner of the country. 

Leveraging the actor's popularity, especially across tier 2 and tier 3 cities, the brand aims to position itself as a household name. Bachchan will endorse the various services available on the platform, while highlighting the need to prioritise one's health. 

The platform has a vision to make high-quality healthcare accessible to every Indian family. MediBuddy gives users 24x7 access to specialist doctors online via video call, at-home lab tests, home delivery of medicines, mental health support and other health care services. 

Satish Kannan, Co-founder and CEO, MediBuddy, said, "We are elated to bring Amitabh Bachchan on board as our official brand ambassador. It is an absolute honour to be associated with him, whose name alone carries so much credibility, trust, and respect. Mr Bachchan is to cinema is what MediBuddy aims to be to the Indian Healthcare system. We see this as a step forward in achieving our goal of reaching every Indian and making high quality healthcare easily accessible to everyone.”

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