Adobe's Sunder Madakshira joins Resolve as CEO of India business

Sunder Madakshira, the former Head of Marketing at Adobe, has joined Resolve, the mobile commerce and engagement platform, as Chief Executive Officer for the India division of the business.

In his new role, he will be leading all aspects of growth for Resolve’s business in India. An expert of sales and marketing, he comes with an experience of over 26 years.

Prior to Adobe, Madakshira also held senior position in his earlier stints with companies such as EdgeVerve, SAP, Harman, Infosys, Wipro, and HUL.

He joined Adobe in April 2017 and led a team of marketers across all businesses. In his role of Marketing Head, he was responsible for building a multi-year strategy for building brand awareness for Adobe and he partnered closely with country leadership to grow the company’s business in India.

Madakshira specialises in brand management, thought leadership and lead generation functions of marketing, and is said to be a pioneer in Data Driven Operating Models (DDOM) in India.

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