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Reset Tech appoints Shirin Johari as Creative Head

She will be working closely with the management to bring the brand’s ideas to life in the creative canvas and take integrated messaging to the users and media alike

Shirin Johari

Health-tech company Reset Tech (K&L Wellness Technology) has appointed Shirin Johari as its Creative Head.

With 16 years of experience in the advertising, brand building and social impact space, Johari has donned the role of creative director at organisations like JWT, Ogilvy & Mather, Creativeland Asia, DDB Mudra and TBWA. She has led creative initiatives for brands like Vodafone, Indian Ministry of Tourism, BookMyShow, Puma, Nissan, Volkswagen, Cadbury, Philips, Big Bazaar, Baskin Robbins and many more. 

Johari will be working closely with the management to bring the brand’s ideas to life in the creative canvas and take integrated messaging to the users and media alike.

Reset Tech Founder Karan Talreja said, “While Shirin’s portfolio and accolades speak for themselves, I believe our brand’s messaging and outreach will specifically benefit immensely from her creative direction. Her rich experience in design, brand building and storytelling will surely make the brand stronger and create a fresh outlook for our existing and prospective consumers.”

Johari said, “There is a compound value that has emerged in my ability to collaborate in unfolding larger visions from having innovated as an advertising creative and an entrepreneur. To build exciting, enlightening and impactful work in the confluence of mindfulness, science and creativity, is a space that deeply resonates with and thrills me. So, coming on board Reset tECH to launch and build the Aayu app, with such a fabulous team seems serendipitous!

She has won multiple accolades including, The Cannes Lions International Award, The One Show, London International Award, Asia Pacific, Spikes Asia, The Work, and Young Guns International.

Johari was named The Young Achiever’s Creative Person of the Year, 2008. She has also been featured as one of Impact magazine's ‘Top 30-Under 30’ media personalities of advertising and marketing in India.

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