Talent management agency Collective Artists Network has entered into a partnership with Revenant Esports, an esports organisation, by signing a management mandate.
This partnership also marks the launch of Collective Artists Network into the country's fast-growing gaming landscape. This will lead to the agency representing Revenant Esports across all commercial opportunities, including brand endorsement, campaigns and merchandising opportunities.
Vijay Subramaniam, Group CEO and Founder, The Collective Artists Network, said, “At Collective Artists Network, we believe in being of value to entertainment and the custodians of everything pop culture. Esports gaming is one of the largest engagement platforms as well as the most rapidly-growing ecosystems in India - propelled by the rise of the internet and smartphone to a large extent, combined with the substantial peak of indoor gaming in current times. Organisations like Revenant Esports that offer enriching esports experiences are already spearheading this remarkable narrative of growth. Our synergetic partnership with them will see the development and activation of meaningful partnerships that, in turn, will further nurture their growth and the flourishing of the esports industry at large.”
Rohit Jagasia - CEO and Founder - Revenant Esports, said, “We at Revenant, have been one of the fastest growing Esports companies in Asia and in order to drive the correct partnership, sponsorship and collaboration opportunities, we wanted to be represented by the finest talent management agency in the country. Collective Artists was the best choice, since they are veterans in the entertainment space who also understood the purity of the brand that we are building. To accelerate our growth and take our mission to an all-new level we felt it was integral to work with them, since they truly are a future-focused organisation that share our passion to grow dynamically. We’re beyond thrilled to enter into a long-term association and synergy with
the Collective Artists Network to assist us in navigating the challenges and opportunities of a fast- evolving landscape while bolstering our growth.”
India has become the second largest smartphone markets, esports are booming in the country and are mainly dominated by mobile games, such as Battlegrounds Mobile India, that has catapulted the Indian Esports scene to exponential growth.