TV9 Digital has appointed Anshuman Tiwari as Editor of Money9. The journalist Rakesh Khar, who launched Money9, will assume a larger role as Business and Economy Editor of the Network.
Tiwari is known for his simple style of explaining complex issues of personal finance, public finance economy and capital market. Tiwari has joined TV9 from the India Today Group. Previously, he has worked with global media brands like Financial Times, London and Dayton News Chronicle, Ohio, USA.
Money9 is a multi-lingual personal finance platform. In a press release, TV9 said, “Money9 was launched with the editorial vision of ‘financialising India’ in the true sense by taking personal finance to extremely under-served consumers. The existing offerings in the market don’t address their needs and are in a language that does not relate to people at the bottom of the pyramid. It is here that Money9 will evolve to its full potential.”
Barun Das, CEO, TV9 Network, said, “TV9 Network is India’s largest television news network with the strongest presence across languages. While language audiences have always been under-served in terms of personal finance, that need gap has only widened with the rapid financialisation and digitisation of semi-urban and rural India. Money9 will serve the finest personal finance content in simple, easy-to-consume formats, accessible in multiple languages. I am confident we will deliver on this promise with Anshuman leading the Money9 editorial team. His knack for breaking down the most complex issues of the economy and public policy and how they impact an individual’s purse is well known. With him, I am confident we will set new standards for personal finance journalism in India.”
Tiwari said, “After seven fantastic years at India Today, I am excited at the prospect of creating something new in the area of personal finance which has always been a matter of passion for me. I am delighted that I will be able to pursue my profession and passion at the TV9 Network which is a leading platform in the industry.’’