The digital agency Kinnect is celebrating its tenth anniversary this month.
Kinnect was founded by Rohan Mehta and Chandni Shah in 2011, with a vision of building an integrated digital agency that links creative, media and data at the very core of everything it does.
It recently announced that Interpublic Group of Companies (IPG) has acquired a stake in the agency and has aligned to work in partnership with FCB India.
This year, the agency has also expanded its client portfolio.
It has added 23 key clients, including Amazon Groceries, Amazon Devices, Amazon Fashion, Amazon miniTV, and Amazon Great Indian Festival from the Amazon ecosystem. Adding to its P&G portfolio of Ariel, Tide, and Old Spice, it now also manages the digital mandates of Pampers and Charlie Banana. Kinnect has also solidified its relationship with Zydus Wellness. Earlier it handled Everyuth Naturals and Complan. Recently, it added Sugar Free from their gamut. Other significant additions include Monster Energy, Brillon SC Johnson, Vistara, and RPSG Group's Too Yumm!.
Kinnect's media planning and buying vertical - Media Kinnect - too was bolstered with new client additions. The list comprises fashion brands like Peter England, Allen Solly, Van Heusen, The Collective, and Louis Philippe from Aditya Birla Fashion Retail Limited (ABFRL) and other prominent brands Coursera, TVS Motors, and Polycab.
Kinnect continues to evolve and is always on the lookout for great talent. In light of the recent wins, it has accelerated hiring across geographies. Through its #HiringMarathon, the agency looks to hire over 100 professionals for numerous positions across various verticals.