With the Cannes Lions International Festival of Creativity kicking off today, Indian agencies have secured 26 shortlists in the Direct, PR, Social & Influencer, Creative Data and Creative Strategy categories.
Leading the Indian charge in the fresh shortlists is Dentsu Webchutney with seven shortlists for ‘The 8-bit Journo’ campaign done for Vice Media.
FCB India managed to bag five shortlists followed by DDB Mudra and Ogilvy with four shortlists each.
Geometry Encompass has secured three shortlists while BBDO India, Leo Burnett and Lowe Lintas bagged one shortlist each.
The total number of shortlists from India stands at 48.
Indian shortlists:
|
Title
|
Brand
|
Product
|
Entrant
|
Sub-category
|
|
Social And Influencer
|
|
Dove #Stopthebeautytest
|
Dove
|
Dove
|
Ogilvy India, Mumbai
|
Cultural Insight
|
|
PR
|
|
The Punishing Signal
|
Mumbai Police
|
Service
|
FCB Interface, Mumbai
|
Not-for-profit / Charity / Government
|
|
Hackwashing
|
Hindustan Unilever
|
Lifebuoy
|
Geometry Encompass, Mumbai
|
Use Of Events And Stunts
|
|
Eatqual
|
Mcdonald's
|
Mcdonald's
|
DDB Mudra, Mumbai
|
Corporate Image, Communication & Reputation Management
|
|
Hackwashing
|
Hindustan Unilever
|
Lifebuoy
|
Geometry Encompass, Mumbai
|
Social Behaviour
|
|
Direct
|
|
The 8-bit Journo
|
Vice Media
|
News Service
|
Dentsu Webchutney, Mumbai
|
Media & Entertainment
|
|
The Punishing Signal
|
Mumbai Police
|
Service
|
FCB Interface, Mumbai
|
Not-for-profit / Charity / Government
|
|
Hackwashing
|
Hindustan Unilever
|
Lifebuoy
|
Geometry Encompass, Mumbai
|
Use Of Ambient Media: Small Scale
|
|
Out And Proud Classified
|
The Times Of India
|
Newspaper
|
FCBUlka, Delhi
|
Use Of Print / Outdoor
|
|
The 8-bit Journo
|
Vice Media
|
News Service
|
Dentsu Webchutney, Mumbai
|
Real-time Response
|
|
Out And Proud Classified
|
The Times Of India
|
Newspaper
|
FCBUlka, Delhi
|
Co-creation & User Generated Content
|
|
The Punishing Signal
|
Mumbai Police
|
Service
|
FCB Interface, Mumbai
|
Cultural Insight
|
|
The 8-bit Journo
|
Vice Media
|
News Service
|
Dentsu Webchutney, Mumbai
|
Market Disruption
|
|
Creative Strategy
|
|
Dove #Stopthebeautytest
|
Dove
|
Dove
|
Ogilvy India, Mumbai
|
Other FMCG
|
|
The 8-bit Journo
|
Vice Media
|
News Service
|
Dentsu Webchutney, Mumbai
|
Media & Entertainment
|
|
Project Free Period
|
Stayfree
|
Sanitary Napkins
|
DDB Mudra, Mumbai
|
Audience Insight
|
|
Dove #Stopthebeautytest
|
Dove
|
Dove
|
Ogilvy India, Mumbai
|
Corporate Purpose & Social Responsibility
|
|
Project Free Period
|
Stayfree
|
Sanitary Napkins
|
Ddb Mudra, Mumbai
|
|
H For Handwashing
|
Lifebuoy
|
Handwashing Education
|
Lowe Lintas, Mumbai / Mullenlowe Singapore, Singapore
|
|
Honor The Donor
|
Fortis
|
Fortis Hospitals
|
Leo Burnett, Mumbai
|
|
The 8-bit Journo
|
Vice Media
|
News Service
|
Dentsu Webchutney, Mumbai
|
Market Disruption
|
|
The 8-bit Journo
|
Vice Media
|
News Service
|
Dentsu Webchutney, Mumbai
|
Brave Brands
|
|
Project Free Period
|
Stayfree
|
Sanitary Napkins
|
DDB Mudra, Mumbai
|
Brave Brands
|
|
Ariel #Sharetheload For Equal Sleep Case Study
|
Ariel
|
Ariel Liquids
|
BBDO India, Mumbai
|
Collaboration
|
|
The 8-bit Journo
|
Vice Media
|
News Service
|
Dentsu Webchutney, Mumbai
|
Product /Services
|
|
Creative Data
|
|
#Notjustacadburyad
|
Mondelez
|
Cadbury Celebrations
|
Ogilvy India, Mumbai
|
Data-driven Targeting
|
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