Digital marketing agency Social Beat has been awarded the digital mandate of UAE-based Art Fertility Clinics to amplify their venture in India.
Social Beat will handle the digital media planning and performance marketing to accelerate patient acquisition.
Vinesh Gadhia, CEO, Art Fertility Clinics India, said, “We are pleased to appoint Social Beat as our digital marketing partner. As we embark upon a new journey in India, we believe with their strong experience and capabilities, Social Beat will be able to drive our narrative in a compelling manner and build brand trust in India”
Vikas Chawla, Co-Founder, Social Beat, said, “We are thrilled to join Art Fertility in their growth journey. The fertility segment is growing at a rapid pace and we are looking to leverage our digital capabilities to educate as well as acquire patients.”
Rachna Ganatra, Head, Strategy and Business Development, Social Beat, said, “We are pleased to have partnered with a globally renowned brand such as Art Fertility, which provides best-in-class services to its patients. Our vast experience in providing digital marketing services for brands in the healthcare sector, particularly patient acquisition, will help us drive success for Art Fertility. We are looking forward to narrating Art fertility’s brand story to the audience through innovative and engaging campaigns.”
Art Fertility Clinics is known in the fertility sector for their knowledge in Assisted Reproductive Technologies (ART). Recently, Gulf Capital invested $30 million in Art Fertility to fuel their scale-up in India.