IIFL Securities has appointed Manav Verma as its Chief Marketing Officer. The company aims to add over one crore customers in three years through rapid digital marketing outreach. Verma will be reporting to Sandeep Bhardwaj, CEO, Retail, IIFL Securities.
Commenting on Vermaâs appointment, Bhardwaj said, âManav works at the nexus of Digital Products, Technology and Marketing to help the company achieve its strategic business objectives. He would help us acquire over one crore customers over a period of three years and sustain our leadership position.â
IIFL Securities is adding some key roles to its digital, sales and marketing teams to bolster its digital transformation.
Verma was previously working as the Head of Marketing and Sales Development at DHL Smart Trucking. He was also the Vice-President, Marketing at Angel Broking and led senior marketing positions at Bharti Airtel, Reliance Jio, Zee Group, BenQ India. He has over 19 years of experience.
His areas of expertise include digital products, product management, new product development, strategic alliance and tie-ups, business intelligence and analytics, brand management, loyalty and retention-marketing among others.