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87 shortlists in the fray for BuzzInContent Awards 2020

The winners will be announced during the virtual gala on Wednesday, December 9, 2020

87 entries across 20 categories, including nine special categories, have made the cut to compete in the final round of judging for the inaugural BuzzInContent Awards 2020. The winners will be announced during the virtual gala on Wednesday, December 9, 2020.

The awards received more than 270 entries from over 65 companies (entrants). The fully automated and transparent judging process without any manual intervention has given the first finalists of the inaugural BuzzInContent Awards.

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The entries made the cut after rigorous judging by 20 content marketing experts from brands, platforms and agencies as Grand Jury members. 10 Executive Jury members will decide the final winners of the coveted title.

The inaugural BuzzInContent Awards 2020 is presented by Viacom18’s Tipping Point along with associate sponsor Zee Biskope, and supported by The Advertising Club.

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The shortlists for the BuzzInContent Awards 2020:

S. No.

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Title

Brand

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Entrant

Category: Automobile

1

Hyundai | Haq Hai Humara (Thank You India)

Hyundai

Innocean Worldwide

2

Ford - Discover More with Poetry

Ford

Ford India

3

KONA Electric - Emission Impossible

KONA Electric

Innocean Worldwide

4

Castrol #RideForVote

Castrol

Zee Entertainment Enterprises

5

VENUE iMT – Left Free Influencer Videos

Hyundai

 

Category: Banking, Finance & Insurance

1

HT Friday Finance

HT Digital streams

HT Digital streams

2

ICICI Prudential Mutual Fund on Quora

ICICI Prudential Mutual Fund

 

3

Edelweiss Money Konnect (Podcast) & Konnect Webina...

Edelweiss Mutual Fund

 

4

Angel Academy

Angel Broking

 

5

Ghar Baithe Insurance

IndiaFirst Life Insurance

 

6

Website for Pine Labs Private Limited

Pinelabs

Rite KnowledgeLabs

7

The Cover Campaign

IndiaFirst Life Insurance

IndiaFirst Life Insurance

Category: Consumer Durables (White goods, appliances and mobiles)

1

OPPO Billion Beats

Oppo

ITW PlayWorx

2

Haier Silent Performers

Haier

ITW Consulting

3

Mom & Co by The Zoom Studios

Saregama Carvaan

Zoom Studios

4

Neighbours Kitchen

HT Digital streams

HT Digital streams

Category: e-Commerce

1

Dear Mother

Lifelong India

Centrick

2

Flipkart Big Billion Days - TV Point of Sale

Flipkart

Zee Entertainment Enterprises

3

ABP News -Amazon Prime Gulabo Sitabo

Amazon Prime Video

ABP Network

4

#BleedYourWay

Pee Safe

Pee Safe

Category: Education

1

Unacademy- Let's Crack It! campaign

Unacademy

Unacademy

2

PlusYou

Vidyakul

Flickstree

3

BYJUs

BYJUs

Zee Entertainment Enterprises

4

Aage Ki Soch Campaign

upGrad

upGrad

Category: Fashion & Lifestyle

1

Making of The Kingfisher Calendar 2020

Kingfisher

Lifestyle and Media Broadcasting Limited

2

Band Baajaa Bride with Sabyasachi

Sabyasachi

Lifestyle and Media Broadcasting Limited

3

Gentlemen Kise Kehte Hai

The Man Company

The Man Company

4

#WeRepresent: VRCT adidas Jacket Launch

adidas

LBB

5

Goqii India Steps Challenge

Goqii

Network18

Category: FMCG & Retail

1

Fevicol-The journey of mazboot jod

Fevicol

Schbang

2

Pepsi Celebrates The Challenger Spirit Of Singles On Valentine’s Day

Pepsi

PepsiCo India

3

Nothing official about it: Pepsi Celebrating Cricket with Swag

Pepsi

PepsiCo India

4

An Ode to Unsung Heroes - LAY'S Heartwork

Lay's

PepsiCo India

5

World’s Largest Consumer Connect Program with Food Hospitality Industry through Facebook Live by Amul

Amul

Gujarat Cooperative Milk Marketing Federation Limited

6

Pepsi’s Inclusive Initiative To Help Serve Those Who Serve Us - #Pepsisaveourrestaurants

Pepsi

PepsiCo India

Category: Healthcare & Pharma

1

Mylan - Shadows

Mylan

V-ROK Communications Network

Category: Media & Entertainment

1

ZEE Biskope Talent Camera Action

ZEE Biskope

Zee Entertainment Enterprises

2

Yaarder Shonge – The Festive Song

McDowell’s No.1 Soda

Hungama Digital Media Entertainment

3

ZEE Biskope Emoji Lahariya

ZEE Biskope

Zee Entertainment Enterprises

4

Yaari ka Circle

McDowell’s No.1 Soda

Hungama Digital Media Entertainment

5

Scam 1992 - The Harshad Mehta Story

SonyLIV

Sony Pictures Networks India

6

#NoMoreMisheardLyrics

JioSaavn

JioSaavn

7

Ishq Bhi Risk Bhi

Tata Mutual Fund

aawaz.com

8

ZEE Biskope Brand Song

ZEE Biskope

Zee Entertainment Enterprises

Category: Real Estate

1

#DLFCares

DLF

DLF Limited

Category: Technology

1

UiPath - COVID-19 Content

UiPath

UiPath

Special Category: Best Video Content of the Year

1

OPPO Billion Beats

Oppo

ITW PlayWorx

2

Scam 1992 - The Harshad Mehta Story

SonyLIV

Sony Pictures Networks India

3

The Cover Campaign

IndiaFirst Life Insurance

IndiaFirst Life Insurance

4

Unacademy- Let's Crack It! campaign

Unacademy

Unacademy

5

Yaari ka Circle

McDowell’s No.1 Soda

Hungama Digital Media Entertainment

Special Category: Best Textual Content of the Year

1

Hindustan Fight Against Covid

Hindustan

HT Media

2

Website for Pine Labs Private Limited

Pinelabs

Rite KnowledgeLabs

3

ICICI Prudential Mutual Fund on Quora

ICICI Prudential Mutual Fund

 

4

Website for GreenBrilliance LLC (USA)

GreenBrilliance LLC

Rite KnowledgeLabs

Special Category: Best Podcast Content of the Year

1

Edelweiss Money Konnect (Podcast) & Konnect Webinar

Edelweiss Mutual Fund

Edelweiss Mutual Fund

2

Ishq Bhi Risk Bhi

Tata Mutual Fund

aawaz.com

3

ZEE Biskope Brand Song

ZEE Biskope

Zee Entertainment Enterprises

4

ZEE Biskope Brand Song Rap

ZEE Biskope

Zee Entertainment Enterprises

Special Category: Best Still Visual (Print/Image) Content of the Year

1

ZEE Biskope Key Visuals

ZEE Biskope

Zee Entertainment Enterprises

2

Hindustan Fight Against Covid

Hindustan

HT Media

Special Category: Best Social Media Content of the Year

1

LAY'S Gets India Smiling With Smile Deke Dekho

Lay's

PepsiCo India

2

Fevicol-The journey of mazboot jod

Fevicol

Schbang

3

Ford - Discover More with Poetry

Ford

Ford India

4

OPPO Billion Beats

Oppo

ITW PlayWorx

5

Scam 1992 - The Harshad Mehta Story

SonyLIV

Sony Pictures Networks India

6

Unacademy- Let's Crack It! campaign

Unacademy

Unacademy

Special Category: Best Regional Content of the Year

1

Pet Pujo in the New Normal

Fortune Oils

Experience Commerce

2

Hyundai | Haq Hai Humara (Thank You India)

Hyundai

Innocean Worldwide

3

ZEE Biskope Brand Song

ZEE Biskope

Zee Entertainment Enterprises

4

ZEE Biskope Emoji Lahariya

ZEE Biskope

Zee Entertainment Enterprises

5

ZEE Biskope Talent Camera Action

ZEE Biskope

Zee Entertainment Enterprises

Special Category: Best Cause Marketing through Content of the Year

1

#ItsJustAPeriod

Stayfree

Johnson & Johnson

2

#DisinfectToProtect

Lizol

Network18

3

Castrol #RideForVote

Castrol

Zee Entertainment Enterprises

4

Goqii India Steps Challenge

Goqii

Network18

5

KONA Electric - Emission Impossible

KONA Electric

Innocean Worldwide

Special Category: Best Tech Innovation in Content Marketing of the Year

1

Where the Mood is!

Sunfeast Yippee Mood Masala

Bobble AI

2

OPPO Billion Beats

Oppo

ITW PlayWorx

3

ZEE Biskope Emoji Lahariya

ZEE Biskope

Zee Entertainment Enterprises

4

PlusYou

Vidyakul

Flickstree

Special Category: Best content during COVID crisis

1

Bringing Salaam-namaste Back To Pop Culture With Swag - #PepsiSalaamNamaste

Pepsi

PepsiCo India

2

#SAYTHANKYOU Cadbury Dairy Milk

Cadbury Dairy Milk

Zee Entertainment Enterprises

3

Communications in the times of COVID-19

Coca-Cola India

Coca-Cola India

4

Aage Ki Soch Campaign

upGrad

upGrad

5

An Ode to Unsung Heroes - LAY'S Heartwork

Lay's

PepsiCo India

6

Pepsi’s Inclusive Initiative To Help Serve Those Who Serve Us - #Pepsisaveourrestaurants

Pepsi

PepsiCo India

7

World’s Largest Consumer Connect Program with Food Hospitality Industry through Facebook Live by Amul

Amul

Gujarat Cooperative Milk Marketing Federation Limited

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