With the economy facing a tough challenge, TV9 Network, in association with technology major SAP India, has brought to its viewers the leaders of home-grown businesses who continue to be the harbingers of hope.
Leaders of Global Bharat series is an initiative to turn the spotlight on business mentors of home-grown firms. Airing every Sunday at 11:30m am on Hindi news channel TV9 Bharatvarsh, the series will showcase success and Dare-to-Dream journey of over 150 entrepreneurs who have the potential to inspire the youth and budding entrepreneurs of this country.
Raktim Das, COO, TV9 Studio, said, “There’s never been a more apt time to look at robust leadership lessons that have steered businesses through these extraordinary times. The Covid-19 induced new normal has sharpened the focus on business leaders who continue to inspire us, mentor us. The series is an attempt to show that an Atmanirbhar Bharat is in the realms of possibilities. I thank SAP India for making this possible.”
Krishnan Chatterjee, CCO and Head of Marketing, SAP India Subcontinent, said, “Recently, SAP India launched Global Bharat program to provide MSME access to global marketplace, digital skilling their workforce and transform business processes. We are happy to partner with TV9 Network to highlight these stories of grit and determination for emerging and existing entrepreneurs, share our narrative of hope, resilience, innovation and most importantly inspiration to digitally transform their businesses.”
Their leadership will revolutionise the start-up India movement and provide a shot in the arm to those willing to take the leap of faith. It’s time to make vocal for local the new business mantra.
This is a multi-media approach to acknowledge the stellar role entrepreneurs play in our collective consciousness and bring to light the challenges they face on the way. From engaging webinars to inspirational tales, the initiative will move seamlessly between linear TV and digital.