Enterr10 Television launches second Bhojpuri channel Enterr10 Rangeela

Enterr10 Television is set to launch Bhojpuri general entertainment channel Enterr10 Rangeela, its second offering in the Bhojpuri region after Bhojpuri Cinema. Available across major Cable TV and DTH platforms, the free-to-air 24-hour Bhojpuri GEC will go live on September 22, 2020.

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The channel’s vibrant colour is a true expression of what the channel stands for seamlessly tying back to its tagline ‘Bhojpuri Maati Ke Rang’ meaning the true colours of the Bhojpuri land.

The channel will launch with a strong mix of fiction and non-fiction content ranging across series and reality shows, awards, and blockbuster films and World Television Premieres. Ramayan (Bhojpuri) would be the channel’s launch pad serial.

Manish Singhal, Managing Director at Enterr10 TV, said, “Over the last 5 years, regional television has been a real game-changer. There is untapped potential and opportunity to reach out to a new set of audiences in a language of their comfort and at Enterr10, we have a strong focus on expanding our presence in these markets. The Bhojpuri region is one such region with ample of scope and potential. While we already have a strong position in this region with Bhojpuri Cinema, which is already No. 1 channel in the market since its inception, the launch of this GEC is a step towards strengthening the network's presence and connect with viewers.”

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