Promax Awards goes online in its 17th India edition, 'Re-Invent' is the theme for 2020

Promax is back with its 17^th India edition of its Conference and Awards, this time in a new avatar titled the ‘Re-Invent: The Promax India Virtual 2020 Conference & Awards’.

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Since 1997, Promax has honoured creativity, innovation, and storytelling in the media and entertainment industry. In 2020, Promax India is once again committed to celebrate exceptional work in promotions, design and marketing. Given the ‘new normal’, this year’s theme is ‘Re-Invent’.

The two-day ‘Re-Invent’ conference will be a nouvelle, virtual online conference comprising online sessions and workshops, which one can participate from the safety of home or office, or anywhere.

Rajika Mittra

“Life as we know it has changed, however content is still king and with more and more new platforms being launched on a daily basis the world-over, we believe the bar has been raised yet again in the field of content marketing and creativity. We at Promax will be bringing you a stellar line-up of speakers, workshops, live chats at a two-day virtual conference on October 8, 9 and celebrate creativity with the Promax Awards on October 9,” said Rajika Mittra, Country Head and Strategic Partnerships (India, Hong Kong and Philippines).

Promax has always had a special relationship with India and to honour the promo creative genius Arnab Chaudhuri, a major influence in the industry and the animation wunderkind behind India's iconic Arjun The Warrior Prince. Promax is now recognising rising animation talent in his name for his invaluable contribution to the animation and entertainment industry in India. As a part of the Promax Awards this year, a special award to recognise a new talent who is already creating outstanding work is being initiated by Promax.

"Arnab very early on believed that we could make a world-class animation film in India and that was purely because he believed in the talent in our country. He believed in people, and encouraged everyone to believe in themselves, have their own unique creative voice and become better versions of them. Thank you Promax, for this huge honour and we his work and passion for excellence continues to inspire generations to come,” said Ashima Avasthi (Arnab’s wife).

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