Milk Mantra hires Bibhu Nanda as COO

Nanda brings with him over 25 years of cross-functional and geographical expertise in the FMCG and food industry. His last stint was with Olam International

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Milk Mantra hires Bibhu Nanda as COO

Bibhu Prasad Nanda and Srikumar Misra

Milk Mantra, a new-age high growth dairy food start-up, has announced the appointment of FMCG veteran Bibhu Nanda as the Chief Operating Officer (COO).

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In his new role, Nanda will lead operations and drive innovation and growth. He brings with him over 25 years of cross-functional and geographical expertise (Indian subcontinent and Sub Saharan Africa) in the FMCG and food industry across key functions such as sales and distribution, manufacturing operations, supply chain and logistics, and marketing operations.

In his earlier stint, he served as the VP and Business Head for food and agri-business company Olam International for six years in Mozambique. Prior to that, he was with marquee companies such as Danone, Marico, Coca-Cola, and Godrej. An engineer by training, he holds an MBA from XIMB and has completed executive leadership programmes from INSEAD and Columbia Business School.

Srikumar Misra, Founder, MD and CEO, Milk Mantra, said, “We are excited to have Bibhu join us at Milk Mantra. He brings with him phenomenal experience with consumer product companies, along with a unique combination of strategic thinking and operational expertise. His deep understanding of us as a purposeful start-up and his wide experience with growing consumer brands with speed and agility will mark this exciting phase for Milk Mantra 3.0 as we accelerate our growth into new categories, marketplaces and geographies.”

Talking about his new role, Nanda said, “I am delighted to be associated with Milk Mantra at a time where it is poised to leapfrog into the phase III of growth. Armed with the equity that Milk Mantra has created within the dairy ecosystem, with technology footprint at each stage it is imperative that we reach all our stakeholders and create value for them, be it the consumers, our farmer fraternity, the teams and eventually our investors and that’s our purpose.”

He added, “We are a relatively small dairy company with big and bold ideas that will fructify into innovative and differentiated products being delivered to our consumers in our ever-expanding reach. I must take this opportunity to appreciate each of the teams that have displayed immense grit in servicing our consumers during the current pandemic scenario.”

Over the last eight years, Milk Mantra has built a premium diary brand in Eastern India and its unique ethical milk sourcing network now encompasses over 60,000+ farmers whose income levels have improved. Under flagship brand ‘Milky Moo’, the company produces milk products, including packaged milk, probiotic yoghurt, buttermilk, cottage cheese, etc.

Bibhu Nanda Milk Mantra