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Big FM’s self-service platform ‘’ will help advertisers book ads online

It features a dashboard for ad rates, invoices and broadcast certificates and online payment options, allowing advertisers to access a host of options at the click of a button

Big FM, the radio network, is facilitating advertisers and entrepreneurs to book ads online through their self-service platform ‘’. Big FM’s portal helps advertisers make requests for jingles, strategise media plans, place orders and transact online without any distress.

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Coupled with timely upgrades, it features a dashboard for ad rates, invoices and broadcast certificates and online payment options, allowing advertisers to access a host of options in no time at the click of a button. Catering to diverse cities spanning the length and breadth of the country, the website features different kinds of packages categorised as per the city and its requirements. Further expanding its reach and tapping into the vast user base of mobile-app users, ‘’ will soon be available as an app on IOS and Android platforms.

The platform in near future will allow them to contact a 24/7 call centre and chatbots in case they have any queries. Adding to list of novel customer-centric features, the radio network will also recruit direct selling agents, which further enhances the seamless experience that ‘’ provides.

Asheesh Chatterjee, Chief Financial Officer and Chief Business Officer, Big FM, said, “Keeping the customer at the core of everything that we stand for, provides advertisers and agencies a seamless user experience that enables them to request for jingles, buy ad inventories and make an online payment. As a leading and responsible brand in the industry, the onus lies on us to provide our partners and concerned stakeholders a platform where they can operate seamlessly. Being a crucial part of our digital transformation journey, one that enhances our customer service, we are happy to have curated a portal that assists them in such times.”

Abraham Thomas, Chief Executive Officer, Reliance Broadcast Network Limited, added, “In the unforeseen circumstances that the world currently faces, it has been the embracing of technology that has seen businesses and industries continue their operations and stay ahead of the curve. We intend to do so and showcase the latest of innovativeness through our offerings. With the power of the digital medium known to all, it was a vital decision to facilitate a platform that enables our advertisers and agencies to continue business in a hassle-free manner. In such times, it is important to help businesses run, keep the economy going and we, at Big FM, are happy to have played a telling role in this process through our ‘’ platform. With a host of purpose-driven brands now having access to the portal, we look forward to interesting collaborations and forging long-lasting alliances.”

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