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Hashtag Orange expands India business, begins operations in Mumbai

The insight-driven digital solutions agency has ventured into various categories, including fashion, beauty, online gaming, food to name a few and is foraying into newer spaces in the market

Insight-driven digital solutions agency Hashtag Orange has announced its business expansion in Mumbai.

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As part of its market strategy, Hashtag Orange has expanded in Mumbai to cater to its existing as well as potential clientele based out of the financial capital of the country.

The Mumbai office would have full-service capabilities of the firm, including performance marketing and will work closely with the headquarters for insight-driven digital offerings of the agency.

Saurabh Kapoor

Saurabh Kapoor, Co-Founder of Hashtag Orange, said, “As we continue to expand our business offerings and digital solutions portfolio, market expansion becomes a crucial part of our growth strategy. Mumbai is the financial hub of the country and our presence in the market would be instrumental in the success story of our firm.”

Mukesh Vij

Mukesh Vij, Co-Founder of Hashtag Orange, said, “Mumbai will be an exciting chapter in our journey here in India and our presence in the market will significantly boost Hashtag Orange’s Y-o-Y growth rate. Mumbai has huge potential, both in terms of business growth and available talent pool and will be a defining milestone for the firm’s future.”

With Mumbai being operational, Hashtag Orange now has an overall talent pool of more than 45 employees across specialised verticals such as social media strategy/ content, paid media — Facebook/ Google, SEO, SEM, influencer strategy and execution, development and maintenance of digital assets among others.

Headquartered in Delhi-NCR, in a short span of just over a year, Hashtag Orange has managed to venture into various categories, including fashion, beauty, online gaming, food to name a few and is foraying into newer spaces in the market.

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