Sonali Khanna has been appointed as the Head of Lowe Lintas, South. An Executive Director in the organisation, Khanna has been in the advertising business for over two decades â of which she has spent 15 years with Lowe Lintas across offices in Delhi, Mumbai and Bangalore.
Khannaâs deep understanding of the dynamics of Indian and global brands is thanks to her Pan-India advertising career that covers a diverse portfolio of product categories, including FMCG, confectionery, cosmetics, telecom, media, fashion, foods and jewellery. Some of the key brands that Khanna has worked on include Britannia, Tanishq, Unilever, Sonata, ITC, Paper Boat, Reliance Trends, Glaxo Smithkline, Dabur, Nestle, Hindustan Times and Himalaya. Prior to Lowe Lintas, she had a stint at Grey Worldwide.Â
Virat Tandon, Group CEO, MullenLowe Lintas Group, said, âSonali is what an ideal advertising leader should be. Sheâs as adept at strategy as she is at managing client relationships and leading high performance teams. In her 15 years at Lowe, she has worked on some of the most demanding assignments across offices and brands. And, she has delivered every single time. I am very happy to announce her as the branch head for Lowe Lintas South. Itâs perhaps the most successful regional operation of any agency in the country. I am certain that with Sonali in the driverâs seat, itâs going to move several notches higher.â
Khanna believes in partnering clients to drive brand effectiveness. She flourishes in high-voltage environs where creative sparks and open debates go hand-in-hand. It is under her brand stewardship Lowe Lintas picked up a Grand Effie in 2015 for its outstanding work on Paper Boat.
Speaking about her appointment Khanna said, âLowe Lintas South has always been an enviable operation for MullenLowe Lintas Group. The office has consistently delivered ground-breaking work for its clients; helping them build brands that are a force to reckon with. What sets us apart is that despite inheriting a large agency DNA, our mind-set still reflects that of a hungry start-up. We are a bunch of passionate and dedicated professionals always ready for the next challenge. Leading such a group of talented individuals is a real privilege. On a personal note, I started my Lintas journey with Lowe Lintas Bangalore back in 2004. 15 years and 3 cities later, itâs a real thrill to be spearheading an office thatâs truly special!â