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Chimp&z Inc announces senior-level elevations

Chimp&z Inc promotes Isha Kapoor and Pratheek Rao to Digital Integration Lead and Creative Director

(L) Isha Kapoor and Pratheek Rao (R)

Chimp&z Inc, the 360-degree marketing agency, has announced the elevation of Ishha Kapoor from Business Director to Digital Integration Lead and Pratheek Rao from Associate Creative Director to Creative Director.

Kapoor will now be responsible for converting leads into clients and working with the sales team to deliver to the existing opportunities, leading a team of 50+ individuals across Mumbai and Gurugram offices. Rao will be responsible for the conceptualisation and ideation of campaigns, content, and designs, spearheading a team of 20+ members.

Kapoor, currently Digital Integration Lead, has been dedicated to the agency for six years. She has been handling the digital team for brands such as Cadbury’s, Hamdard, UNICEF, Discovery Communications, Tata Sky, Religare, Dineout GIRF, Animal Planet and Discovery’s Man Vs Wild with Bear Grylls and PM Modi to name a few. During her tenure there, she worked closely with both the co-founders of the organisation Lavinn Rajpal and Angad Singh Manchanda on key projects.

Kapoor said, “Chimp&z Inc is home to me. I've seen the agency evolve with passing time. I’ve grown in the team and there hasn’t been one single day I haven’t learned something new. Be it integrated campaigns or mar-tech projects, there’s always something new, challenging and fun. The new position brings with it more responsibilities and hence more opportunities for me to grow the team and the organisation, I’m really excited for the new phase in my career, as I believe integrated communication is the future and I look forward to leading the change at this dynamic workplace.”

Rao, Creative Director, is a highly motivated digital advertising professional and a skilled designer and a writer. He headed the campaigns for brands like Tata Sky, Discovery Communications, DHL and UNICEF. His work mantra, based on his experience in the industry is — "To always start with the question ‘Why’ to solve all brand problems and manage to design, write and conceptualise."

Rao said, “Working with Chimp&z Inc has been an experience where I could grow as a professional while the agency grew as well. I am passionate about what I do and I enjoy working every day. Chimp&z Inc has given me a platform for steady growth and continuous learning. I cherish the team I work with and the management I work under. With this step up the ladder comes responsibility and opportunities I have been looking for.”

Angad Singh Manchanda

"Chimp&z Inc is an organisation built on its people and their passion to do better every single day. We are strong today because our team chose to give beyond their expectations to us. Isha has been an important part of our journey since the beginning, more than six years now. She has seen the team grow from a three-member team to now a 120-member strong organisation. Pratheek is a prolific storyteller and designer. He is always open to challenges that teach him something more than technicalities. Ishha, on the other hand, is a leader who leads from the front. She actually awaits challenging briefs so she can deliver quality ideas and content. We are transitioning from a mid-size organisation to a globally vested firm and we appreciate employees who are passionate about their jobs and have not shied away from challenges,” said Angad Singh Manchanda, CEO and Co-founder, Chimp&z Worldwide LLP.

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