Logicserve Digital appoints Manesh Swamy as VP – Creative

Logicserve Digital has appointed Manesh Swamy as Vice President – Creative. Swamy will head the creative team and play a key role in augmenting the creative aspects of the solutions they offer to their clients.

Swamy comes with over two decades of experience and brings with him a strong digital orientation with experience of managing reputed brands across sectors. He has helped the teams to design award-winning creative campaigns for various brands and was instrumental in creating innovative brand experiences.

Prasad Shejale, Co-founder and CEO of Logicserve Digital, said, “Manesh will help enhance the innovative, and impactful creative communications and solutions to our clients. He is a digital native and has created multiple campaigns across mediums including digital, activation and mobile. He follows a customer-centric approach with game-changing technology at its core and, I believe, he is a perfect fit to lead our creative team.”

Swamy said, “I believe that creativity is the soul of effective marketing activities. Combining creativity with the overall brand messaging using insights from the available data can help brands set a personal connection with the audience. I am really excited to be a part of Logicserve Digital. I take up this opportunity to support and enhance the creative capabilities of the company and create a new persona that encompasses digital media expertise as well as strong creative outlook offering 360-degree solutions to our clients.”

Swamy has spearheaded successful campaigns for brands including PepsiCo, Mahindra Auto, Nerolac paints, Singapore Tourism, Milton, Intel, UB Group, Hyundai, ACC, and many more. Some of the notable campaigns he has curated include branded content for Tata Pravesh’s #DoorsOfIndia, Intel’s ‘A look inside Dharavi’ project, Mahindra XUV500’s digital launch, social media campaigns #HarGhoontMainSwag and #RiskUthaNaamBana for Pepsi and Mountain Dew to name a few.

Before joining Logicserve Digital, Swamy has worked with Hungama Digital Services for 15 years where he played a significant role in leading the team win more than 100 metals at national as well as international awards.

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