Luxury hotel JW Marriott would have never imagined the negative publicity it attracted recently over just two bananas. Actor Rahul Bose last week had shared a video via his Twitter and Instagram handles, sharing how the Chandigarh hotel had charged him Rs 442.50 for a pair of bananas, including GST (which is not applicable on fresh fruits and vegetables).
Bose’s viral video, which garnered more than 24,000 likes and more than a million eyeballs, prompted brands across categories to take a dig at the hotel’s services.
Not just other hospitality players, but e-commerce platforms and multiple brands came up with quirky ad campaigns and posters on social media, highlighting how their services of Rs 442.50 can serve customers better! Oyo, The Park Chain hotels, Amazon, Pizza Hut, Nature’s Basket among others surged the moment marketing with their spoofy ads around the episode with #RahulBoseMoment. News brands also joined the bandwagon with Tez taking a dig on Republic Bharat with its quirky communication.
BestMediaInfo.com compiled these campaigns and posters.
News Flash: We’re ALWAYS #GoingBananas in #Agra!????????— Zostel (@ZostelHostel) July 26, 2019
Perks of Zosteling? You get a cosy night stay, a trip to the Taj Mahal, WIFI, AC, lots of games, AND 2 bananas for INR 442.50 when you stay with us at Zostel Agra! ????????#MyRahulBoseMoment #gobananas @RahulBose1 pic.twitter.com/8CcNQVu25y
Our premiums feel premium but don’t cost it. Unlike those bananas. pic.twitter.com/tx3MB2sVOs— Ola (@Olacabs) July 26, 2019
Amazon Prime Video India
prime subscription is just Rs. 129 per month btw ???? pic.twitter.com/oqzA81ssan— amazon prime video IN (@PrimeVideoIN) July 25, 2019
With us, you'll never have a #MyRahulBoseMoment— StarQuik (@StarQuik) July 26, 2019
Shop for fresh fruits, vegetables & many more at the best prices ever only on the StarQuik App or website! Order now kyuki StarQuik, #FreshHai!#RahulBoseMoment #RahulBose #Banana #Fruits #OnlineGroceries #AasaanGrocery #StarQuik pic.twitter.com/OQQQTUvHow
People maybe #GoingBananas over the cost of bananas, but the price of bananas at the Reliance SMART superstore will make you go ga ga. Visit today! #SMARTgiri #RahulBoseMoment pic.twitter.com/UxhumsymZY— Reliance SMART (@RelianceSmartIN) July 25, 2019
Protect your family from financial insecurity after you at the cost of 2 bananas and protect them from the lemons that life might give them. ???? #RahulBoseMoment #RahulBose pic.twitter.com/OszdmEuSPH— Policybazaar (@policybazaar) July 25, 2019
Anchor by Panasonic:
Why go bananas over the price of bananas? Choose your pair of shoes from our wide range of collection starting at Rs 249 instead! Visit: https://t.co/ilbPhkjXvz. #RahulBoseMoment #GoingBananas #KhadimIndia pic.twitter.com/hB2kYDb70C— Khadim India (@khadimsindia) July 27, 2019
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