Asia's leading cloud company Deskera has appointed Neha Chimbulkar as Deputy Director - Marketing Communications, for its India operations. In this role, Chimbulkar is responsible for leading and strengthening all marketing efforts, including branding, strategic partnerships, campaign management across the firm.
Before joining Deskera, Chimbulkar worked with the Network18 group where she was heading brand and client solutions for Forbes India as well as CNBC Awaaz. As part of her 10-year stint with the group, she has been instrumental in driving brand strategy, partnership and alliances, media planning and events.
Commenting on this appointment Priyanka Tiku Tripathi, Vice President - Marketing at Deskera, said, "We welcome Neha to the Deskera team at this crucial growth juncture when we are strengthening our India presence. Neha brings with her an incredible amount of marketing experience and has proved to be a highly competent leader in her previous roles. I am confident she will contribute significantly to our branding strategy. Our vision is to become an integrated one-point solution provider for every business owner in India."
"We look forward to making great strides in empowering Indian business owners with the necessary technologies to digitally transform their businesses," Tiku added.
The public cloud services market in India is projected to touch $2.4 billion in revenue by the end of 2019, which is an almost 24.3% increase from 2018. Over half of all the revenue will come from cloud application services, which is stated to be the fastest-growing market segment in India in 2019.
As the world moves towards automation, these are exciting times for Deskera. With initiatives like Digital India, the government has been promoting digitisation across the nation. Deskera has been contributing to the same by empowering thousands of SMEs to move towards digitisation and thus run their businesses better with a safe, secure, and reliable product offering built in the cloud.
Chimbulkar said, "I am excited to be a part of Deskera's journey. The organization is on a mission to helping SMEs and businesses unlock their true value and achieve success using technology. I see this as an excellent growth opportunity for me, and it will be my pleasure to contribute towards the brand and business growth of Deskera in the country."
Deskera was founded in 2008 by Shashank Dixit and has since then grown to become one of the most successful and fastest growing organizations in Asia. Deskera has offices around the world and is present in eight major Indian cities including Mumbai, Delhi, Bengaluru, Ahmedabad, and Pune.