As D&AD Awards begins announcing the shortlists from this year, 19 entries from India have made the cut and will compete for a coveted D&AD Pencil at the Awards Ceremony at the Truman Brewery, London, on May 23.
In a change from last year, when the Pencils that were awarded were announced after judging, this year D&AD has decided to announce the shortlist. This is in order to acknowledge the volume of high-calibre submissions which, even if they do not win a Pencil, were in close consideration.
The 57th D&AD Judging Week has come to a close and 1,642 entries from 58 countries from across the globe have made the shortlist.
Among Indian agencies, Wunderman Thompson (J Walter Thompson India & Amsterdam as entrant company) has topped the chart with eight shortlists across various categories for its work ‘Blink Test’ done for Jimmy Nelson Foundation.
DDB Mudra Group’s Project Free Period Johnson & Johnson’s Stayfree has been shortlisted in two categories.
Mullen Lowe Lintas Group, Ogilvy, TBWA\India, BBDO India, Makani Creatives, Creativeland Asia, Grey India, Ananya Khaitan and Ramya Reddy have secured one shortlist each.
Indian shortlists:
|
Entry Title
|
Jury Name
|
Category
|
Entrant Company
|
Brand
|
|
Blink Test
|
Digital Marketing
|
Use of Social Media
|
J Walter Thompson India & Amsterdam
|
JIMMY NELSON FOUNDATION
|
|
Lifebuoy Plastic Baba
|
Media
|
Use of Events and Stunts
|
MullenLowe Lintas Group India, MullenLowe Singapore
|
Lifebuoy
|
|
Blink Test
|
Media
|
Use of Interaction
|
J. Walter Thompson India + Amsterdam
|
JIMMY NELSON FOUNDATION
|
|
Project Free Period
|
PR
|
Low Budget
|
DDB Mudra
|
Stayfree
|
|
Comparison Adds Pressure #ReleaseThePressure
|
PR
|
In-Market Campaign
|
BBDO India
|
Mirinda
|
|
Hamam Waterproof Saree
|
PR
|
Use of Events and Stunts
|
Ogilvy Mumbai
|
Hamam
|
|
From Addict to Convict
|
Book Design
|
Next Designer
|
Ananya Khaitan
|
|
|
Soul of the Nilgiris: A Journey Through the Mountains
|
Book Design
|
Culture, Art & Design Books
|
Ramya Reddy
|
Independent- Ramya Reddy
|
|
Blink To Speak
|
Book Design
|
Specialist Books
|
TBWA\India
|
ALS/MND
|
|
Sehat Ka Batua – The Health Purse
|
Graphic Design
|
Applied Print Graphics
|
GREY India
|
Mahindra Rise
|
|
Blink
|
Editing
|
TV Commercials
|
J. Walter Thompson India + Amsterdam
|
JIMMY NELSON FOUNDATION
|
|
Blink
|
Editing
|
Cinema Commercials
|
J. Walter Thompson India + Amsterdam
|
JIMMY NELSON FOUNDATION
|
|
Made in India
|
Illustration
|
Posters
|
Creativeland Asia
|
Mercedes Benz Pvt. Ltd. India
|
|
The Killer Smile
|
Illustration
|
Posters
|
Makani Creatives
|
|
|
Blink and They're Gone
|
Branded Content & Entertainment
|
Non-Fiction Film up to 5 mins
|
J. Walter Thompson India and Amsterdam
|
JIMMY NELSON FOUNDATION
|
|
Blink Test
|
Branded Content & Entertainment
|
Immersive
|
J. Walter Thompson India and Amsterdam
|
JIMMY NELSON FOUNDATION
|
|
Project Free Period
|
Creativity for Good
|
Advertising /Brand
|
DDB Mudra
|
Stayfree
|
|
Blink and They're Gone
|
Creativity for Good
|
Advertising /Not for Profit
|
J. Walter Thompson India & Amsterdam
|
JIMMY NELSON FOUNDATION
|
|
Blink Test
|
Creativity for Good
|
Design/Not for Profit
|
J. Walter Thompson India & Amsterdam
|
JIMMY NELSON FOUNDATION
|
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