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93.5 Red FM is principal sponsor of SunRisers Hyderabad for seventh year in a row

Red FM has introduced on-air contests for listeners to test their cricket knowledge during the ongoing IPL season

93.5 Red FM has announced its association as the principal sponsor of SunRisers Hyderabad for the consecutive seventh year. The 12th edition of Vivo Indian Premier League (IPL 2019) started from March 23.

The radio network aims to give fans a sneak peek into Sunrisers Hyderabad. Also this year, the fans can lend their ears and be a part of ‘Kaan Cricket’, an entertaining campaign around cricket. As a part of this association, Red FM listeners will witness exciting content on radio and across digital platforms. The listeners will get to participate in on-air contests, ‘Kaan laga ke sun’ and ‘Fastest Kaan First’ to test their cricket knowledge and win exciting prizes by the end of each week. The digital assets of Red FM -- the website, app and social media handles -- will carry exciting behind-the-scenes content of SunRisers Hyderabad.

Nisha Narayanan

Nisha Narayanan, COO, Red FM, said, “We are really excited to be extending our association with Sunrisers Hyderabad for the seventh year in a row. Over the years, both the brands have benefitted immensely from the association and given their listeners and fans exciting content not available elsewhere. We look forward to this year’s association and have plans to give our listeners more of cricket and SRH, bigger and better than the previous years. Brand Red will be buzzing with cricketing content over the next two months. On behalf of the Red FM team, we wish Sunrisers Hyderabad a successful season ahead.”

K. Shanmugham, CEO, Sunrisers Hyderabad, said, “We are delighted to have Red FM as our principal sponsor for the seventh year in a row. SunRisers Hyderabad is currently in its best form and we expect an extraordinary IPL season this time. Our association with Red FM will help us elevate the engagement to another level as we plan to create gripping entertainment for the cricket fans.”

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