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SVG Media enters into strategic partnership with BirdEye

The tie-up will strengthen BirdEye’s presence in the Indian market at a time when the company is advancing its products and services for brands looking to manage their customer experience and online reputation all in one place

SVG Media, the digital marketing platform, has announced a strategic partnership with US-based BirdEye in India. With BirdEye, businesses can manage their reviews across hundreds of websites and turn customer feedback into revenue growth.

SVG Media, with over 150 million visitors, is a Dentsu Aegis Network company. It will help increase BirdEye’s global footprint as the customer experience and business reputation platform.

BirdEye gives businesses the ability to hardwire every decision around the customer and scale revenue growth. BirdEye’s all-in-one platform includes review monitoring, review generation, review marketing, customer surveys, social listening, social publishing, social engagement, customer support ticketing, listings, webchat, business insights and competitive benchmarking. SVG Media will assign a workforce of digital experts across multiple offices in India and will support BirdEye in working with leading brands all over the country.

Naveen Gupta

Naveen Gupta, co-founder and CEO of BirdEye, said, “We are incredibly excited about this partnership. SVG brings an unparalleled understanding and execution in the Indian market. This is the reason why the majority of the world’s leading companies cherry-pick SVG as their digital partner.”

SVG Media serves as a single platform for all the digital media needs of businesses such as DGM, Seventynine, Komli and SVG Mobile, from performance marketing, mobile, online advertising, social media, data targeting to rich media and has presence in India, South East Asia and the Middle East.

Anurag Gupta

Anurag Gupta, CEO of SVG Media, said, “The marketing tangent in India is fast evolving and there is a growing need for effective marketing technologies. The BirdEye product suite serves a holistic and focused approach towards revenue contribution across their implementations. SVG would bring its strategic market understanding and sales expertise to grow the business presence in India. We are very excited to be partnering with BirdEye and are looking forward to improving customer experiences in India.”

Launched in early 2012, BirdEye now serves over 50,000 business from small and medium-sized businesses to Fortune 500 companies. The partnership with SVG Media will further strengthen BirdEye’s presence in the Indian market at a time when the company is advancing its products and services for brands looking to manage their customer experience and online reputation all in one place.

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