Global digital agency Isobar, part of Dentsu Aegis Network, has announced that Prashant Mehta has been appointed as the Senior Vice-President, Global Head of Delivery.
Mehta will be responsible for re-imagining the next generation of global delivery models for the agency, and will leverage the power of Isobarâs global network to connect talent and drive complex and strategic business transformation projects for clients. Mehta will report to Mike Mulligan, Isobar Global Chief Operating Officer, and will be based in Gurgaon.
Mehta will be the agencyâs lead architect to design cross-border delivery models across technology, creative and commerce, partnering with Vikalp Tandon, Isobar Global Technology Officer, Ronald Ng, Isobar Chief Creative officer, and Shawn Mishra SVP and Global Managing Partner Isobar Commerce.
Mehta will also lead Isobar World Sourcing, the agency offshore initiative built to meet the demands of our clients across time zones.
Mehta has over 22 years of experience in the industry globally across leadership roles globally, most recently as Group Vice-President, Global Service Line Lead for Data / AI, Systems Integration, Cloud and Media Services at Publicis.Sapient. Mehta has extensive experience in building and scaling organisations that deliver large scale, complex, omni-channel digital transformation programmes, driving strategic business outcomes for Fortune 500 companies in the retail, CPG, financial services, auto and travel / hospitality industry verticals.
Jean Lin, Global CEO, Isobar said, âWe are delighted to welcome Prashant to the Global Isobar team to lead our global delivery function. Agile and effective cross-border delivery and locally relevant customer experiences on global platforms has become one of the biggest strategic challenges when businesses and brands embrace cross-border commerce. Prashantâs vast experience from consulting to delivery, and deep expertise of the most advanced worldwide technologies, will be critical in ensuring the success of our clientsâ business transformation journeys.â
Mehta said, âIn todayâs age, when business are getting transformed and disrupted globally at the speed of light, Isobar has an industry leading proposition to deliver experience-led business transformation for our clients in a truly agile way. I am excited to join Isobarâs Global team to drive complex and strategic digital transformation programs leveraging the intersection of Creative, Technology & Data / AI powered by Modern software engineering to ensure our clients thrive and commercially succeed in todayâs experience economy.â