Colors' Khatron Ke Khiladi Season 9 to hit screens on January 5

Khatron Ke Khiladi is back with its ninth season and this time the theme is ‘Jigar pe Trigger’. The show will premiere on January 5, 2019, and will air every Saturday and Sunday at 9 pm on Colors.

The show presented by Maruti Suzuki Arena and produced by Endemol Shine India will be hosted by Rohit Shetty, who earlier had hosted four seasons.

A mix of thrill, adventure, courage, entertainment and fear, the show is being shot in Argentina.

This season will witness 12 celebrity contestants taking up daring challenges. The contestants are Vikas Gupta, Sreesanth, Puneet Pathak, Shamita Shetty, Bharti Singh along with her husband Harsh Limbachiya, Jasmine Bhasin, Ridhima Pandit, Avika Gor, Aly Gony, Zain Imam and Aditya Narayan.

Nina Elavia Jaipuria

Nina Elavia Jaipuria, Head Hindi Mass Entertainment and Kids TV Network, Viacom18, said, “We are sure that this edition of this high-octane action adventure reality series will bring to life unmatched scale and pulse racing challenges that is sure to enthral our viewers.”

Speaking on the launch, Manisha Sharma, Chief Content Officer, Hindi Mass Entertainment said the show will ensure to allure both rural and urban viewers alike.

“With every new season, we ensure that we push the boundaries of action and entertainment and make the show larger-than-life. This year our khiladis will battle it out in the raw and unexplored milieus of Argentina,” said Abhishek Rege, CEO, Endemol Shine India.

Talking about the marketing initiatives to target core audience effectively and the brand’s association with Khatron Ke Khiladi, RS Kalsi, Senior Executive Director, Marketing and Sales, Maruti Suzuki India Limited, said, “With our associations, we aim to connect with the ever changing mindset of today’s youth. The show resonates with our brand proposition of performance and is an apt fit with consumers who are individualistic, experiential and like to challenge themselves.”

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