NeoNiche Integrated Solutions Pvt Ltd., an experiential marketing company, has appointed Riyaz Khambati to lead its event operations team. Khambati will be working conjointly with the senior management at NeoNiche and handle overall operations.
Khambati has spearheaded multiple projects in event management companies such as Percept, Seventy Seven Entertainment, Messe Group, Symphony Events, Wizcraft and Encompass. He has been instrumental in designing customised experiences for brands like Vodafone, Morgan Stanley and Cosmopolitan.
Khambati has over three decades of experience in production, logistics and resource management.
Prateek Kumar, CEO and MD, NeoNiche Integrated Solutions, said, “When it comes to operations, it is pivotal to consider all aspects of an event and the intermingling effect each element would have on one another. Over the years, Riyaz has been exposed to numerous events across the globe. He understands the most complex intricacies involved in creating a deeply personal and memorable experience. With his expertise, Riyaz will take our organisation to new heights.”
“Riyaz is a strategic hire. I am well aware that when passion and commitment meet opportunity, the result would be transformational for the event experiences that we create,” Kumar added.
Khambati said, “What drew me towards NeoNiche is their uniqueness in executing experiential events and creating memorable experiences for their clients. When it comes to event operations, we agree on a similar strategy that leads to exponential growth. With this appointment, I accept a challenge to grow with a young company indulging in the only passion I have — event operations!”